Islamabad: Chief Executive Officer Harvest Tradings, Ahmad Jawad have urged the Punjab Industrial Estate Development and Management Company PIE to speed up the process of developing Industrial estate at Tehsil Bhalwal which will be compromising on 400 acres, says a press release.
While talking to a group of kinnow growers on Tuesday he said that project will make a strong push after completion as Bhalwal is known as the hub of kinnows, supplying over half of the country’s kinnow exports. It was a matter of great concerns that Pakistan which is 13th largest kinnow producing country in the world, annually produces 2 million tons yield has minimum in the ranking to export of this fruit. He said that country needs to get seedless variety on a large scale to cater the needs for EU markets as with the introduction of seedless variety, kinnow exports are expected to grow to $1 billion extra.
He said that Pakistan is losing the kinnow market in the European Union due to excessive seeds, as buyer seeks seed free fruit for easy eating,” still we are looking forward to have max 3 to 5 seeds in each fruit. Despite the fact Pakistan is the best kinnow producing country but suffers from a lack of value addition and support from the government, he added.
“Neither the government nor the fruit association PFVA have taken measures to educate the farmers about the latest techniques for producing fruits,” He added that Pakistani growers should learn from their Turkish counterparts who captured the EU market well because of the lack of seeds.