LONDON, June 23, 2014 / PRNewswire — DDB EMEA was crowned Regional Network of the Year at the 2014 Cannes Lions Awards, which took place on Saturday, June 21.
In total, the EMEA network of DDB took home 43 Lions. The UK agency adam&eveDDB was also awarded the much coveted Agency of the Year title, with their four Grand Prix winners, seven gold, four silver and seven bronze.
adam&eveDDB also had the most awarded campaign: Harvey Nichols “Sorry, I Spent it on Myself,” which was awarded 12 Lions on its own including the four grand prix.
Other agencies contributing with lions include DDB Tribal Austria, DDB Spain, DDB Paris, DDB Tribal Dusseldorf and DDB Stockholm.
The lions were awarded across 12 categories: Branded Content, Cyber, Design, Direct, Film, Film Craft, Mobile, Outdoor, PR, Press, Promo and Integrated, for clients such as Bic, Caritas, Celem, Diageo, Google+, Hasbro, John Lewis, Lufthansa, McDonald’s, Musee De La Grande Guerre, Popakademie Baden-Wurttemberg, and Volkswagen.
The DDB agencies in Dubai, Istanbul, Oslo, Amsterdam, Budapest, Hamburg, Brussels, Berlin and Rome all contributed to the shortlists.
Amir Kassaei, Chief Creative Officer, DDB Worldwide says: “Following the 2013 Eurobest and African Cristal Network of the Year titles, this is yet another well deserved accolade for the DDB EMEA region. This proves our agencies are truly committed to producing consistent creative and effective work for our clients.”
Pietro Tramontin, president and CEO DDB EMEA, added: “I am very proud of all agencies in the region contributing to this amazing recognition with their hard work and determination to create influence. I am especially proud of adam&eveDDB, who took home the well deserved Agency of the Year title with their 22 Lions.”
The Regional Network of the Year Award is given to the regional agency networks, that obtain the highest score for entries in the Film, Film Craft, Press, Outdoor, Radio, Media, Cyber, Mobile, Direct, Promo, Design, Product Design, PR, Titanium and Integrated, Creative Effectiveness, Branded Content and Entertainment and Innovation Lions sections. The regions for consideration are: Asia Pacific, EMEA, Latin America and North America.
About DDB EMEA
DDB EMEA is part of DDB Worldwide (www.ddb.com), one of the world’s largest and most awarded advertising and marketing networks. In 2012 DDB was named Advertising Network of the Year by Campaign, as well as Agency of the Year and Digital Agency of the Year by Strategy magazine. In 2013, DDB took home the Agency Network of the Year title at both the Eurobest Awards, and the African Cristal Awards. At the prestigious 2014 Cannes International Festival of Creativity, DDB EMEA was awarded both the Regional Network of the Year and Agency of the Year titles. In addition, The Gunn Report has listed DDB as one of the Top 3 Global Networks for 12 of the last 15 years.
Founded in 1949, DDB is part of the Omnicom Group (NYSE) and consists of more than 200 offices in over 90 countries with its flagship office in New York, NY.
About Omnicom Group Inc.
Omnicom Group Inc. (NYSE-OMC) is a leading global marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.
For further information on Omnicom and its brands, please visit www.omnicomgroup.com.
Sara Cosgrove, Communications Director, Europe